This initiative focusses on equipping women with entrepreneurial skills, improving their financial literacy levels and awareness on social security programs of the government.
Apraava Energy believes in building a culture where communities are at the heart of everything. Several initiatives have been undertaken to ensure the upliftment of women and children across its communities.
With several socio-economic and cultural barriers, Project Udyogini in partnership with Humana People to People India was born. The primary objective of this initiative is to foster an entrepreneurial ecosystem and economic security for 3000 rural women in Jhajjar.
So far, Udyogini project helped form and co-opt over 225 Self Help Groups (SHG) across 12 villages. Several women have successfully completed their Entrepreneurial Development training, linked to social security schemes, and established and scaled-up micro and home-based enterprises.
Kavita Devi from Sehlanga village in Jhajjar was unaware about women rights and the opportunities that can help women grow independently. Today with the support of Project Udyogini, she setup a shop in the village. “Initially, I used to sell clothes, then slowly I expanded and started selling cosmetics and many other products for women.” says, Kavita.
With Udygoini’s guidance, Kavita also developed nutri-garden, where she grows vegetables and sells it in the market, enabling her to save and make money.
Apraava Energy has extended support for the formation of a dairy business in Chandgarh through Project Uday that aimed to empower women with an alternative livelihood. This project empowered over 2000 women across 18 villages around the Chandgarh windfarm project.
Women in Self Help Groups (SHGs) have set up milk processing and collection units which are further linked to NABARD and other government schemes to support in business development. With a self-sustaining monitoring and management system under Uday’s SHG and Milk center Federation, the income of the members has increased substantially.
Women who were earlier not stepping outside their homes are now earning decision makers of today!